For Retailers & Distributors
A 35-year crockery & glassware legacy, without the salesman.
AAR — Pour with Style. Direct-to-retailer pricing, protected margins, and a catalog built on Hancers' three-decade retail foundation. No middlemen. No inflated MRPs. Just stock that moves.
35
years of Hancers retail heritage behind AAR
2024
AAR formally launched for retail distribution
10
product categories, one direct-to-retailer model
20+
salesmen
The Range
One shelf, ten categories.
Every category is stocked, priced, and shipped the same way — direct from AAR, no distributor markup layered in before it reaches you.
01
Glass Bottles
02
Glass Jars
03
Glass Dispensers
04
Glass Containers
05
Glass Gift Sets
06
Dry Fruit Sets
07
Ceramic Gift Sets
08
Soup Mugs
09
Trays & Accessories
10
Bar Sets & Accessories
Why Partners Stay
Built to protect your margin.
Direct Model
Salesman markup
We've eliminated the traditional field-salesman cost and pass that saving directly to you. Instead of paying for a salesman network, you get expert product guidance through content, conversation & direct support - at a better price.
Less Overhead. More value. Better pricing.
Price Protection
Online MRP parity
Listings on our own site, aar.co.in, are held to the same MRP as your shelf, so your customers aren't undercut by an online price war.
Positioning
Exclusive, not everywhere
We keep distribution limited by design — sirf aapke paas — instead of flooding every shop in your market.
Trust First
Education over pitching
Our content teaches retailers how to sell the range before we ever ask for an order — trust before transaction.
Visit Us
See the range in person at our Experience Centre.
Before you commit to an order, walk the floor. Every category on the shelf above is on display, in Delhi.
- Location
- Experience Centre, Mangolpuri Industrial Area, Delhi
- Call
- (+91) 9667166108 / 011-42141008
- info@hancers.in
- Online
- aar.co.in
Apply to Partner
Get on the AAR shelf.
Tell us a little about your business — we'll follow up on WhatsApp within one business day.
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